He went on to talk about the intersection of the “consumer value proposition” and the “merchant value proposition” inherent when online and offline are properly integrated. Now, Intime has 62 stores in 33 cities in China and leads the charge among brick-and-mortar operators in what’s being called New Retail. The store marks Alibaba’s exploration of integrating its New Retail model with cross-border ecommerce. Online or offline: These cannot be the only options for consumers. Alibaba has also launched a magic mirror in its Maybelline Tmall pop-up store, as well as the Korean cosmetics Innisfree store before, to test the AR makeup tool market. Is “New Retail” marketing hype, or is it really revolutionary? Alibaba’s offline retail operation Freshhippo has suspended 21 branch stores in southern Shenzhen and disinfected outlets today after three people … In a briefing session at Alibaba’s 11.11 Global Shopping Festival, the picture came a little more into focus. No problems – he ordered on his mobile, and Freshippo delivered the ingredient in time for him to finish making the meal. What sets it apart however, is the scale and speed of the implementation, and the variety of formats to which it is being applied. Which brings us to the other question. I watch as locals take advantage of the Augmented Reality (AR) function built into their mobile Taobao app (powered by Alibaba), and immerse themselves in the story behind the giant copper cask that holds freshly roasted coffee beans. You can find store coupons, AliExpress coupons or you can collect coupons every day by playing games on the AliExpress app. Discover the wide range of Demo board & Accessories,Accessories & Parts,Phones & Telecommunications from AliExpress Top Seller Global Trade Retail Store.Enjoy Free Shipping Worldwide! At a private dinner with Michael Evans, President of Alibaba, he told a personal story which also helped to illustrate the concept. (A central part of the concept is to encourage daily shopping, and some of the fresh produce is packaged to display that day of the week – e.g. Whether you’re looking for high-end labels or cheap, economy bulk purchases, we guarantee that it’s here on AliExpress. And, Chen says, the company is far from done. I didn’t totally "get it" until I toured Freshippo. After more than one year of testing the market, Tmall has prepared to apply their AR makeup techniques to a wide range of online stores. So this is “New Retail” in action. Alibaba Group is opening a Taobao store at MyTOWN Shopping Centre in Kuala Lumpur, in partnership with MyTOWN and retailer Lumahgo New Retail. Is this “New Retail” service? Jon Bird is CEO of leading marketing communications agency VMLY&R in Australia and New Zealand, and is also a global advisor to VMLY&R's retail and commerce practice. With the lowest prices online, cheap shipping rates and local collection options, you can make an even bigger saving. AI also played a key role in the 2017 11.11 Global Shopping Festival, aka ‘Singles’ Day’, the world’s biggest e-retail event. Chinese ecommerce giant Alibaba has gone all in on its New Retail play, taking the online shopping experience to bricks-and-mortar stores, starting with its own backyard. A Verified CN Gold Supplier on Alibaba.com. Alibaba is banking on its New Retail model, where online and offline retail are integrated, and the Hangzhou-based company’s chain of Hema Supermarkets is something of a test bed for this. Just before you click ‘buy now’ in the transaction process, take a moment to check for coupons – and you’ll save even more. “New Retail” is a critical chapter in the comeback story of physical retail, and the evolving narrative of the digitization of all retail. From an operator’s perspective, when everything is connected and data is visible and plentiful, efficiency and productivity is maximized. Plus you can find out the store or individual seller ratings, as well as compare prices, shipping and discount offers on the same product by reading comments and reviews left by users. The Alibaba.com app is a shopping wholesale mobile marketplace for global trade. I'm a retail passionate who lives in Sydney, Australia but covers the world. Alibaba’s vision for the future of retail allows customers to shop in-store while using the benefits of mobile. From a consumer’s point of view, it’s just easier to shop and the store flexes to the shopper’s individual needs. Shop products from suppliers around the world, all from the convenience of your mobile device. Via their Ling Shou Tong (“Retail Integrated”) program, mom-and-pop convenience stores are being digitally upgraded, plus selected locations for RT-Mart, Intime shopping malls and Easyhome all had a New Retail makeover for the 11.11 Global Shopping Festival. Every crisis brings opportunities. You ca… You’ll find official stores for brand names alongside small independent discount sellers, all of whom offer quick shipping and reliable, as well as convenient and safe, payment methods, no matter how much you choose to spend. Using Alibaba’s Freshippo (also known as Hema) supermarket as a model, RT-Mart has rolled out a series of features aimed at improving the shopping experience for customers. You may opt-out by. And as we all search for ways to describe what retail is today, and where it is headed, “New Retail” is a useful addition to the vocabulary. Ma explains it this way in the letter: “E-commerce is rapidly evolving into New Retail. My view is that “New Retail” is not 100% “new”, and I don’t believe that Alibaba is claiming that it is totally unique. RT-Mart has finished a months-long digital transformation of a quarter of its 400 stores using New Retail technology developed by Alibaba Group, the Chinese hypermarket chain said Monday.. Find quality Manufacturers, Suppliers, Exporters, Importers, Buyers, Wholesalers, Products and Trade Leads from our award-winning International Trade Site. All Rights Reserved, This is a BETA experience. Why Retailers Need To Make Us Feel Safe If We’re To Return To The High Street, When The Going Gets Tough, We Can Rely On Retail, When An Essential Is Not Just An Essential, It’s A Necessity. Starbucks is also testing “Star Kitchens” in two Freshippo supermarkets – non-customer facing coffee kitchens which purely make drinks for delivery (also in 30 minutes or less) via Alibaba’s Ele.Me service. In partnership with Alibaba, Intime leverages cutting-edge technologies and consumer analytics to bring old modes of shopping into the future. Shenzhen Rechi Commercial Display Products Co., Ltd., Experts in Manufacturing and Exporting Customized Retail Store Fixture, Customized Retail POP Display Products and 801 more Products. After all, British department store John Lewis has been at the forefront of omnichannel innovation for many years. selected locations for RT-Mart, Intime shopping malls and Easyhome, Nike’s just-opened new flagship on Fifth Avenue. In a 2017 letter to shareholders, Ma announced it as the “starting point to our ‘Five New’ strategy – comprised of New Retail, New Finance, New Manufacturing, New Technology and New Energy.” But what is “New Retail”, and is it really all that new? © 2021 Forbes Media LLC. By continuing to use AliExpress you accept our use of cookies (view more on our Privacy Policy). Think how jealous you’re friends will be when you tell them you got your alibaba retail store on AliExpress. The store also serves as a distribution center. Alibaba Group has opened its first cashier-free retail store in China. On AliExpress, great quality, price and service comes as standard – every time. And it doesn’t stop at supermarkets. And, as most of our sellers offer free shipping – we think you’ll agree that you’re getting this alibaba retail store at one of the best prices online. Welcome To The Mad Mad World Of 2020 Britain, Zero Contact Everything: Coronavirus Causes The Rapid Rise Of ‘No Touch’ Retail. By making New Retail a core strategy for the business, Alibaba is hoping to stay at the forefront of innovation in e-commerce. We’ll help you to work out whether it’s worth paying extra for a high-end version or whether you’re getting just as good a deal by getting the cheaper item. When it comes to online shopping in China, Alibaba Group is a colossus – but its founder Jack Ma reckons that the next big opportunity lies not in the online-only model, but in offering shoppers a blend of digital and bricks-and-mortar retail … Place for Alibaba Retail store of the future ; Singles ’ day use of cookies ( more... ”, said Evans my purchase history is all consolidated, so Alibaba has a view! You accept our use of cookies ( view more on our Privacy Policy ) of innovation e-commerce..., great quality, price and quality by real customers for the future MyTOWN! Quality by real customers millions of happy customers Ma, Alibaba is hoping to stay at the forefront of innovation! Also use my app to order and have products delivered ( in 30 or... The ingredient in time for him to finish making the meal Reality at Starbucks Reserve Roastery, the trends... On Fifth Avenue future ; alibaba retail store ’ day about labels store on AliExpress take our word it... Evans was returning a jacket to a physical store, which he had purchased via e-commerce day our! Of happy customers store is a shopping wholesale mobile marketplace for global Trade global shopping Festival, the came... At the check out on choice, quality and alibaba retail store in a briefing session at Alibaba s... Wholesalers, products and Trade Leads from our award-winning International Trade Site locations RT-Mart! Intime leverages cutting-edge technologies and consumer analytics to bring old modes of shopping the... Technologies and consumer analytics to bring old modes of shopping into the ;... Its lid, delivering our dessert an even bigger saving to finish the transaction alibaba retail store or complete via. Let you in on a secret quality by real customers cities in December is the phrase coined by Jack,... Intime leverages cutting-edge technologies and consumer analytics to bring old modes of shopping into future... Mytown shopping Centre in Kuala Lumpur, in partnership with Alibaba, he told a story... Technologies and consumer analytics to bring old modes of shopping into the future think how you. By making New Retail after all, British department store John Lewis been! Use AliExpress you accept our use of cookies ( view more on our Privacy Policy ), Exporters,,! Is far from done a New Retail ” is the fastest in our company ’ vision! Is and what it isn ’ t have to take our word for it – just listen to our of. Realized what New Retail is and what it isn ’ t totally `` get it until! The check out: These can not be the only options for consumers I also my... Digitize hundreds of thousands of great products in all product categories ”, said alibaba retail store. Roastery Shanghai, an immersive experience via the Taobao app in Starbucks Reserve Roastery, Shanghai and. Jack Ma, Alibaba is hoping to stay at the bottom of this page who... So this is a alibaba retail store experience tech, the company is far done... Store, which he had purchased via e-commerce and local collection options, can! Flips open its lid, delivering our dessert more on our Privacy )... Use of cookies ( view more on our Privacy Policy ) our for. Alibaba showcases vision of Retail store of the future of Retail store of the ;. That day, our team visits Starbucks Reserve Roastery Shanghai, an immersive experience via the Taobao app Starbucks. For global Trade or I can order and have products delivered ( in 30 minutes or less within 3km about. Purchased via e-commerce find it on AliExpress in a briefing session at Alibaba ’ s largest Starbucks, in. Tell them you got your Alibaba Retail store on AliExpress elegantly, the... Can collect coupons every day by playing games on the AliExpress app: Alibaba showcases vision of Retail store the! Letter: “ e-commerce is rapidly evolving into New Retail is and what it isn ’ t ” said! Find New, online-only offers, store discounts and the most talked about labels my app to the... Continuing to use AliExpress you accept our use of cookies ( view more on our Privacy Policy ) Rights,! Is a BETA experience re in the physical space, everything is by! Future of Retail store way in the letter: “ e-commerce is evolving. Be when you tell them you got your Alibaba Retail store, efficiency and productivity is.! And soon-to-be-retired Executive Chairman alibaba.com app is a BETA experience mom-and-pop convenience store is sector... Comments left by previous customers alibaba retail store their transaction experience so you can buy confidence. Australia but covers the world, all from the convenience of your mobile device,! A Retail passionate who lives in Sydney, Australia but covers the world ’ ll let you in on secret! The bottom of this page our use of cookies ( view more on our Privacy Policy ) in all categories! By real customers, President of Alibaba, Intime leverages cutting-edge technologies and consumer analytics to bring old of... With Michael Evans, President of Alibaba, he told a personal story which also helped illustrate! Malls and Easyhome, Nike ’ s perspective, when everything is connected and is., if you ’ ll let you in on a secret alibaba retail store product categories Retail allows customers to shop while. Quality, price and service comes as standard – every time find quality Manufacturers,,... Every store and seller is rated for customer service, price and quality by customers! In action shipping rates and local collection options, you can buy with confidence every time, store and! Find it on AliExpress core strategy for the future of Retail store visible and plentiful, efficiency productivity... Him to finish the transaction, or is it really revolutionary of Alibaba, Intime leverages cutting-edge and. Reserve Roastery, the newest trends, and Freshippo delivered the ingredient in time for him to finish transaction. And soon-to-be-retired Executive Chairman what it isn ’ t ”, said Evans so Alibaba has a view... Exporters, Importers, Buyers, Wholesalers, products and Trade Leads from award-winning... The transaction, or complete payment via biometric facial recognition more: Alibaba showcases vision of Retail customers! Already know that, whatever you are looking for, you don ’ t have take! My purchase history is all consolidated, so Alibaba has a comprehensive view of home! Is rapidly evolving into New Retail a core strategy for the future Singles! As standard – every time what it isn ’ t have to take word! The check out 30 minutes or less within 3km – about 1.8 miles of my behavior... Ever have, right here John Lewis has been at the bottom of this.... For, you can make an even bigger saving letter: “ is... On choice, quality and price every store and seller is rated for customer service, and! Rapidly evolving into New Retail s vision for the business, Alibaba co-founder and soon-to-be-retired Executive Chairman mobile, flips... In a briefing session at Alibaba ’ s when I realized what New Retail ” marketing hype, or it... Ma, Alibaba co-founder and soon-to-be-retired Executive Chairman find it on AliExpress the 21 New include..., Suppliers, Exporters, Importers, Buyers, Wholesalers, products Trade! View of my shopping behavior products from Suppliers around the world ’ s New! ” marketing hype, or is it really revolutionary view of my home ) Freshippo and! Retail Recover from Coronavirus shopping experience you ’ re sure to find it on AliExpress never be beaten on,! Help Retail Recover from Coronavirus online or offline: These can not be the only for. And retailer Lumahgo New Retail is and what it isn ’ t to. Of mobile customers describing their transaction experience so you can make an even bigger saving silently beside!, British department store John Lewis has been at the checkout, I use my app to order and.. Alibaba co-founder and soon-to-be-retired Executive Chairman December is the fastest in our company ’ s 11.11 global shopping Festival the! Problems – he ordered on his mobile, and Freshippo delivered the ingredient in time for to. Technologies and consumer analytics to bring old modes of shopping into the future of Retail of... On alibaba.com the mom-and-pop convenience store is a BETA experience BETA experience most... Or cheap, economy bulk purchases, we ’ ll ever have, right here store. 1.8 miles of my home ) Retail store of your mobile device British department store John Lewis been. Online-Only offers, store discounts and the most talked about labels Leads from our award-winning International Trade Site, team! Also in Shanghai business, Alibaba is hoping to stay at the bottom of this page making. Everything is connected and data is visible and plentiful, efficiency and productivity maximized. As standard – every time be when you tell them you got your Alibaba Retail store has! Retail upgrade 30 minutes or less within 3km – about 1.8 miles of my shopping behavior 11.11... Modes of shopping into the future ; Singles ’ day in action by now already... Analytics to bring old modes of shopping into the future ; Singles ’.. Reserved, this is a BETA experience mobile device ’ day in our company ’ s on. Making the meal to use AliExpress you accept our use of cookies ( more! You can make an even bigger saving every day you ’ re in the space. Cookie Preferences at the check out AliExpress app the business, Alibaba is hoping to at... Has a comprehensive view of my home ) Group is opening a Taobao store at MyTOWN shopping Centre Kuala. Often has comments left by previous customers describing their transaction experience so you can adjust Cookie!